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The Imperatives Of Sustainable Tourism In The Philippines

Sustainable tourism is an approach to travel that prioritizes environmental, social, and economic considerations to ensure that tourism activities can endure over time without compromising the well-being of future generations. In the Philippines, a country...

The Essential Role Of CEOs In Reputation Management

Reputation is the cornerstone of an organization’s success. It can take years to build and seconds to crumble. In today’s interconnected world, where information travels at the speed of light, a company’s reputation is...

Looking Into Crisis Management In The Age Of Viral Sensations

With the growth of social media and other digital platforms in today’s generation, the spread of content can be done in a snap, and the virality of materials is more rampant than before. This...

APAC Stevies Names PAGEONE President, Jury Chair Of PR And Comms Category

A Filipino PR executive is making waves again in the international public relations scene as the Asia Pacific Stevie Awards named PAGEONE President Vonj Tingson as chairman of the jury that will evaluate PR...

Assessing The Ethical Implications Of Using AI In PR Crisis Management

Amidst the advancements in digital platforms, another prominent technological trend of our time is artificial intelligence (AI), which presents opportunities and challenges for both businesses and individuals. Communication, particularly in public relations, has been notably...